Archive for the ‘Engage’ Category

Twitter and Hurricane Sandy

As I ponder what to write about this week, I can’t help but think of all the people on the East Coast that are still without power, food, shelter, homes, gas for their cars and so much more due to Hurricane Sandy.   It warms my heart to hear stories like that of  Mayor Cory Booker from Newark, NJ (@CoryBooker) delivering diapers & blankets, checking on family members, opening his home for DVD watching parties and more. He is tireless in how he has been helping the folks of Newark. His main source of communication?  Twitter. Yes, people are tweeting the mayor and he is responding (many times in person).

On Monday, November 05, 2012 his efforts have been noted by so many, but it even caught the eye of an Irishman.  Read the tweet engagement here.

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The Beginning

Blogging.  If you’ve been following social media marketing the past few years, you hear & read about how important blogging is to your online presence.  I’ve discussed it many times with my clients, but have avoided it myself (the old method of – do as I say, not as I do!).

Here are some of my hang-ups with getting started:  What do I call the blog?  What do I write about?  What if I am boring? What if I can’t really write? Will I have time?  Who will follow?…  Sound familiar for those of you procrastinating about blogging?  These are not very good excuses for someone who tells her clients of the importance of this platform in their social media marketing plan.

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